Quick Answer
To neutralize brassiness, use a custom purple shampoo two to three times a week, applying it to wet hair, massaging into a lather, and leaving it on for 2-3 minutes before rinsing. For best results, follow with a conditioner and adjust frequency based on your hair's porosity and tone.
custom purple shampoo
Brassy, yellow, or orange tones can dull even the most beautiful blonde, silver, or gray hair. The solution? A purple shampoo that deposits violet pigments to cancel out warmth and refresh your color. But using it incorrectly can lead to over-toning or dryness. This guide walks you through a simple, step-by-step routine to get the most from your custom purple shampoo.
Whether you're a natural blonde, a highlighted brunette, or rocking silver locks, understanding how to use purple shampoo properly is key. We'll cover when to apply, how long to leave it on, and how to avoid common mistakes like purple staining or dry strands.
Why Purple Shampoo Works
Purple shampoo relies on color theory: violet sits opposite yellow on the color wheel, so purple pigments neutralize brassy yellow and orange tones. When you wash with a purple shampoo, these pigments coat the hair shaft, temporarily canceling unwanted warmth and leaving a cooler, brighter appearance.
Not all purple shampoos are created equal. Custom formulas, like those from Function of Beauty, allow you to tailor the cleansing strength and hydration level to your specific hair type. This means you can tone brassiness without sacrificing moisture, which is especially important for color-treated or dry hair.
- Use a purple shampoo with hydrating ingredients if your hair is dry or damaged.
- For very light or porous hair, start with a shorter leave-in time to avoid over-toning.
Step-by-Step: How to Use Purple Shampoo
Start by thoroughly wetting your hair with warm water. Warm water helps open the cuticle, allowing the purple pigments to penetrate more effectively. Squeeze out excess water so the shampoo doesn't get diluted too much.
Apply a quarter-sized amount of custom purple shampoo to your palms, then work it through your hair, focusing on the mid-lengths and ends where brassiness tends to appear. Massage gently into a rich lather, being careful not to scrub your scalp too hard, as this can irritate it.
Leave the shampoo on for 2-3 minutes. This is the sweet spot for most hair types. If your hair is very brassy, you can extend to 5 minutes, but never exceed that to avoid a purple or gray tint. Rinse thoroughly with cool water to seal the cuticle and lock in the tone.
- Check the clock: over-leaving purple shampoo can cause staining.
- Always follow with a conditioner to replenish moisture.
How Often Should You Use Purple Shampoo?
For most people, using purple shampoo two to three times a week is enough to maintain a cool tone. If you have very porous or light hair, you might need only once a week. On the other hand, if you swim in chlorinated water or use heat styling often, you may need to increase frequency.
Listen to your hair. If it starts to look dull or ashy, reduce usage. If brassiness reappears quickly, you can use it more often. Customization is key: a custom purple shampoo from Function of Beauty can be formulated to match your exact needs, whether that's extra hydration or a stronger toning effect.
- Adjust frequency based on your hair's porosity and current tone.
- Alternate with a regular shampoo to avoid over-toning.
Step-by-Step Routine
- Step 1: Wet your hair: Thoroughly wet your hair with warm water to open the cuticle and prepare for pigment absorption. Ensure hair is fully saturated for even application.
- Step 2: Apply the shampoo: Squeeze a quarter-sized amount of custom purple shampoo into your palms, then work it through your hair, focusing on mid-lengths and ends. Avoid applying directly to the scalp to prevent irritation.
- Step 3: Massage and wait: Massage gently to create a lather, then leave the shampoo on for 2-3 minutes. For stubborn brassiness, extend up to 5 minutes but no longer. Set a timer to avoid over-toning.
- Step 4: Rinse and condition: Rinse thoroughly with cool water to seal the cuticle. Follow with a conditioner to restore moisture. Cool water helps lock in the tone and adds shine.
Product Facts: Custom Purple Shampoo and More
- Custom Purple Hair Mask: A custom Purple Mask designed to deeply condition dry, damaged strands, while refreshing color and toning brassy hues on blonde, silver, gray, or highlighted hair thanks to neutralizing violet pigments. Leave on hair, especially brassy areas, for 2-3 minutes. Rinse thoroughly. For more intense results, leave in for an additional 1-2 minutes. Rinse your tub, shower, or sink well afterward to prevent staining. This mask offers a deeper conditioning treatment that also tones brassiness, making it a great weekly addition to your routine for extra nourishment and color refresh.
- Custom Shampoo: A custom shampoo that gently cleanses the scalp and hair without stripping, while providing hydration. Formulated to fit your personalized needs and reveal healthy looking hair. Size: 11 oz If you're not ready for a dedicated purple shampoo, a custom shampoo can be tailored to your hair's needs, providing a gentle cleanse that won't strip color or moisture.
Mastering the use of custom purple shampoo can transform your hair color, keeping it bright and cool between salon visits. Remember to start with a shorter leave-in time and adjust based on your hair's response. For a deeper toning treatment, consider adding a Custom Purple Hair Mask to your weekly routine. Explore our range of custom haircare products to find the perfect match for your hair type and goals.






