Quick answer

Wash your reusable makeup towels in warm water with a small amount of gentle, liquid detergent, then air-dry or tumble on low. Skip fabric softener and dryer sheets entirely. That routine keeps the fibers soft, preserves makeup-removing performance, and helps you get the most from every cloth.

Why fabric softener ruins reusable makeup towels

Fabric softener and dryer sheets coat fibers with a waxy film. On a makeup eraser towel, that film blocks the fiber structure that lifts makeup with water alone. The towel may feel soft at first, but it quickly becomes less effective and can leave residue on your skin. If you want to keep reusable makeup towels soft, the answer is not softener—it is proper washing and drying.

Sort and pre-treat before washing

Shake off loose makeup powder and rinse any heavy foundation or mascara residue under warm water before washing. Wash makeup eraser towels separately from towels that produce lint, like terry cloth bath towels, because lint clings to the short fibers. Pre-treat stubborn stains with a drop of liquid detergent and a soft brush, then proceed to the main wash.

Step-by-step: How to wash reusable makeup towels

  1. 1. Rinse after each use: After removing makeup, rinse the cloth under warm water and rub gently to loosen residue. Wring it out and hang to dry. This prevents makeup from setting into the fibers. Checkpoint: The water should run mostly clear before you hang the cloth.
  2. 2. Wash in warm water with gentle detergent: Machine wash on a normal cycle with warm water and a small amount of liquid detergent. Avoid powder detergent, which can leave gritty residue. If washing by hand, use the same temperature and detergent, and agitate gently. Common mistake: Overloading the machine. Wash towels in a small load so they move freely.
  3. 3. Skip fabric softener and dryer sheets: Never add fabric softener, dryer sheets, or bleach. These coat the fibers and reduce the towel's ability to grab makeup. If you want extra softness, add a half-cup of white vinegar to the rinse cycle instead. Checkpoint: If the towel feels slick or smells perfumed after washing, you used too much product.
  4. 4. Dry on low or air-dry: Tumble dry on low heat or hang to air-dry. High heat can shrink or damage the fibers. If air-drying, lay flat or hang in a well-ventilated area away from direct sunlight. Common mistake: Using high heat. It makes towels feel stiff and shortens their life.
  5. 5. Store clean and dry: Once completely dry, fold and store in a dry place. Do not store damp towels in a closed bin, which can cause mildew and odor. Checkpoint: Towels should be fully dry before stacking or storing.

Product facts

  • Hello Kitty 7-Day Sets: The Hello Kitty 7-Day Sets includes seven reusable makeup eraser cloths, one for each day of the week, and features exclusive Hello Kitty artwork. A seven-cloth rotation means you can wash a full set once a week instead of washing a single cloth daily.

Daily

daily

  • Leopard 7-Day Set: The Leopard 7-Day Set includes seven cloths, is reusable and machine washable, and comes with a laundry bag for easy care. The included laundry bag protects the cloths in the wash and keeps them together, which simplifies your routine.
  • Sip, Sip, Hooray 14-Day Set: The Sip, Sip, Hooray 14-Day Set includes 14 reusable makeup eraser cloths for a full 14-day rotation and removes all makeup types with just water, no cleanser needed. With 14 cloths, you can go two weeks between washes, which is convenient if you prefer to do laundry less often.