Quick answer
A Very Near Perfect yoga mat costs more because it uses sustainably sourced natural rubber, eco-friendly inks, and a unique tone-on-tone AlignForMe® design that adds both aesthetic value and durability.
Material quality and sustainability
The primary cost driver is the use of sustainably sourced natural rubber. This material provides excellent grip, cushioning, and longevity compared to cheaper synthetic alternatives. Additionally, the eco-friendly, non-toxic inks used for the design are more expensive but safer for you and the planet.
Unique design and manufacturing
Each Very Near Perfect mat features a unique tone-on-tone AlignForMe® design that is printed directly onto the mat surface. This process requires careful precision and high-quality printing technology, increasing production costs. The abstract, mysterious look of the Mystique mat, for example, is not just a simple print but a deliberate artistic choice that adds value.
Durability and long-term value
While the upfront cost is higher, the durability of materials like natural rubber means the mat lasts longer than many cheaper options. This reduces the need for frequent replacements, making it a more economical choice over time for regular practitioners. The PVC-free construction also avoids the degradation and odor issues common with lower-cost mats.
Frequently asked questions
Is the higher price justified by the materials?
Yes. Sustainably sourced natural rubber and PVC-free construction cost more but offer superior grip, cushioning, and longevity compared to synthetic alternatives.
Does the unique design affect the price?
Absolutely. The tone-on-tone AlignForMe® design requires specialized printing with eco-friendly inks, adding to the manufacturing cost and giving each mat a distinctive look.
Will a Very Near Perfect mat last longer than a cheaper mat?
Generally, yes. The natural rubber and durable inks resist wear and tear better, so you may replace it less often, offsetting the initial investment over time. Consider the mat as a long-term investment in your practice.
Product facts
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"Very Near Perfect" Liforme Mystique Yoga Mat: Printed using durable, eco-friendly, non-toxic ink, our Planet-friendly Yoga mat is made with sustainably sourced natural rubber and PVC-free. This means the mat is not only environmentally responsible but also built to withstand regular use without breaking down or emitting harmful odors.
"Very Near Perfect" Liforme Mystique Yoga Mat
