Quick answer
Choose the Fluo Lik.Mat if your dog needs a calming, slow-feeding activity; pick the Brick Chew Toy if your small dog loves to gnaw and needs a durable, interactive chew.
The core trade-off: calm licking vs active chewing
The Fluo Lik.Mat and Brick Chew Toy solve different problems. A lick mat turns mealtime into a slow, soothing ritual—ideal for anxious dogs or those who gulp food. A chew toy, on the other hand, gives a determined chewer a safe outlet for their jaw energy.
Your choice depends on what your dog actually needs in the moment. If they’re restless and need to settle, licking wins. If they’re bored and need to gnaw, chewing wins. Knowing the difference helps you pick the right tool without buying both.
Size and durability considerations
The Brick Chew Toy is specifically recommended for extra-small to small dogs that are chewers. It’s made of 100% nylon, so it’s built to withstand persistent gnawing from smaller jaws. But if you have a large or aggressive chewer, this toy isn’t sized for them—look for a heavier-duty option.
The Fluo Lik.Mat has no size restriction, making it suitable for any dog, from puppies to seniors. Its strong suction cups let it stick to smooth floors or walls, which is handy for keeping it in place during use. However, it’s not designed for chewing—only licking—so it won’t satisfy a dog that wants to bite.
How to decide: lick mat vs chew toy
- Choose the Fluo Lik.Mat if...: Your dog needs to calm down, eats too fast, or enjoys licking as a soothing activity. Spread wet food, peanut butter, or pâté on the mat and let them work through the grooves. Use it during thunderstorms, after exercise, or as a pre-bedtime wind-down.
- Choose the Brick Chew Toy if...: You have an extra-small or small dog that loves to chew. The nylon construction and bacon flavor keep them engaged, while the cavity lets you stuff treats for extra interest. Rotate it with other toys to keep novelty high and prevent boredom.
- When to use both...: If your dog has both needs—calm moments and active chewing—you can alternate between the two. Use the lick mat for settling and the chew toy for playtime. Monitor your dog with any new toy to ensure safe use.
Product facts at a glance
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Brick | Chew Toy: The Brick Chew Toy is a durable, bacon-flavored nylon chew toy with a textured surface that helps clean teeth, and it has a cavity for adding treats. This gives small chewers a safe, engaging outlet that also supports dental hygiene and can be refilled to extend playtime.
Brick | Chew Toy
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Fluo | Lik.Mat: The Fluo Lik.Mat uses a textured maze pattern and raised dots to slow down eating, and strong suction cups secure it to smooth floors or walls. It turns meals or treats into a calming, slow-paced activity that reduces gulping and can help soothe an anxious dog.
Fluo | Lik.Mat
Which is right for your dog?
Best for
- Dogs that need to slow down eating or calm down in stressful situations
- Small dogs that are active chewers and need a durable, engaging chew toy
Not for
- Large or aggressive chewers who can damage nylon toys
- Dogs that prefer licking over chewing and won't engage with a chew toy




