Quick answer

Use the primer end first to coat lashes evenly, then apply the black mascara with the fine-toothed wand for buildable, gravity-defying length.

Why primer matters for clean mascara

A lash primer creates a smooth base that helps mascara adhere better and last longer. For clean formulas like this one, which avoid certain synthetic film-formers, the primer's jojoba esters add extra conditioning and grip, maximizing length without clumping.

Step-by-step application guide

  1. Step 1: Apply the primer: Start with clean, dry lashes. Use the white primer wand to coat lashes from root to tip, wiggling the wand slightly to separate each lash. Let the primer dry for 10–15 seconds. Avoid applying too much primer; a thin, even layer prevents clumping when you add mascara.
  2. Step 2: Apply the first coat of mascara: Switch to the black mascara end. Using the fine-toothed wand, start at the base of your lashes and wiggle upward to the tips. This separates and defines each lash while adding length. Wipe excess mascara off the wand tip to avoid depositing too much product on the first coat.
  3. Step 3: Build for more length: For added length, wait 30 seconds for the first coat to set, then apply a second coat. Focus on the tips of your lashes to extend them further. Let each coat dry slightly before the next to prevent the formula from getting heavy and weighing lashes down.

Product facts

  • Extreme Length Clean Mascara + Lash Primer: This double-ended mascara + primer elevates your lashes with buildable length and eye-opening lift. The primer is fortified with Jojoba esters. The jojoba esters in the primer condition lashes while creating an even base, so the mascara delivers more noticeable length with each coat.

    Extreme Length Clean Mascara + Lash Primer

    Extreme Length Clean Mascara + Lash Primer