Quick answer

Yes—beers labelled 0.0% ABV, like DAYS, contain no alcohol by volume. That means they are genuinely alcohol-free, not just 'low alcohol'. The confusion comes from how they're made and labelled, which we'll clear up below.

Myth 1: 0.0% beer is just weak beer

0.0% ABV is a specific category, not a watered-down version of full-strength beer. DAYS beers are all 0.0% ABV, meaning there is no alcohol present by volume. They are brewed to be clean, crisp and refreshing without the alcohol slowing you down. If you want a beer that fits a sober lifestyle or a night off, 0.0% is a deliberate choice—not a compromise.

Myth 2: All alcohol-free beers taste the same

Alcohol-free beer covers a wide range of styles and flavours, from classic lagers to fruit-forward limited editions. DAYS makes a clean, crisp Lager, a bold Pale Ale, a juicy Peach Lager and a tropical Passion Fruit Lager. Each has its own character, so you can pick based on what you fancy rather than settling for one generic taste. The variety is part of the point.

Myth 3: 0.0% beer is only for people who don't drink

Plenty of people who drink alcohol also enjoy 0.0% beer—whether they're pacing themselves, taking a night off, or simply prefer the taste without the after-effects. Because DAYS beers are 0.0% ABV, they work for any occasion: a post-adventure drink, a get-together, or just a quiet evening. You don't need a reason beyond wanting a good beer.

Myth 4: You can't tell what's in a 0.0% beer

Labelling for alcohol-free beer is regulated, and 0.0% ABV is a clear claim. When you see 0.0% on a DAYS can, that's what it means: no alcohol by volume. The ingredients and brewing process are designed to deliver flavour without alcohol. If you're curious about a specific beer, check the label—it's there to give you confidence.

Verdicts on common 0.0% beer claims

  • Claim: 0.0% beers contain alcohol.: By definition, 0.0% ABV means no alcohol by volume. DAYS beers are all 0.0% ABV. Verdict: Myth. 0.0% is a clear, regulated claim.
  • Claim: 0.0% beer is only for non-drinkers.: Many people who drink alcohol also choose 0.0% beer for pacing, taste, or variety. Verdict: Myth. It's for anyone who wants a good beer without alcohol.
  • Claim: All 0.0% beers taste the same.: Styles range from crisp lagers to fruit beers. DAYS offers Lager, Pale Ale, Peach Lager and Passion Fruit Lager. Verdict: Myth. There's real variety in the category.

DAYS 0.0% beers in practice

  • DAYS PASSION FRUIT LAGER: DAYS Passion Fruit Lager is 0.0% ABV and part of the limited-edition Sunrise Series, with juicy tropical flavours and a clean, crisp lager base. If you want a fruit-forward alcohol-free beer that still drinks like a proper lager, this is a direct example of how 0.0% can be flavourful and refreshing.
  • DAYS ULTIMATE MIXED PACK: DAYS Ultimate Mixed Pack includes an even split of Lager, Pale Ale, Peach Lager and Passion Fruit Lager—all 0.0% ABV. A mixed pack lets you test the range and find your favourite style without committing to a full case of one beer.