Quick answer
Hand wash underwire bras in cool water with a gentle detergent, press the water out instead of wringing, and dry them flat or hanging by the centre gore. Never put them in a hot dryer or a top-loading machine, because heat and twisting are what bend wires and crush cups. Done this way, a well-made bra like the Lace Underwire Bra holds its lift and shape far longer.
Why underwire bras need different care
An underwire bra is a piece of engineering: the wire, the cup seams and the band all work together to lift and shape. Heat, agitation and weight are what break that system down. Hot water and dryer heat can soften or warp the wire casing, while a spinning drum can twist the wire out of its channel and crease moulded cups. The band is the other weak point, because it carries most of the support and stretches out with rough handling.
That does not mean you need to baby every bra. It means matching the method to the bra. A structured everyday style such as the Lace Underwire Bra, with half-cup cups and a supportive wire, benefits most from hand washing, while a wire-free soft triangle bra can tolerate a gentler machine cycle. If you are unsure, hand washing is always the safer default.
What you need before you start
You do not need special equipment. A clean sink or basin, cool water, a gentle detergent (a lingerie wash or a few drops of mild liquid soap) and a clean towel are enough. Skip bleach, fabric softener and enzyme-heavy stain removers, which can degrade elastic over time. If you are washing more than one bra, keep light and dark colours separate for the first few washes.
Step-by-step underwire bra care routine
- 1. Fasten the hooks and loosen the straps: Close the back closure before washing so the hooks cannot snag lace or tulle, and loosen the adjustable straps so they are not stretched during the wash. Checkpoint: the bra should sit flat, not twisted, before it goes into the water.
- 2. Wash in cool water with a gentle detergent: Fill a basin with cool water, add a small amount of gentle detergent, and submerge the bra. Gently squeeze the cups and band for about a minute. If you must use a machine, put the bra in a mesh bag on a delicate cycle with cold water and a low spin. Common mistake: hot water and regular laundry detergent, which speed up elastic breakdown.
- 3. Rinse without wringing: Drain the basin and refill with cool water, or hold the bra under a cool running tap, until no suds remain. Never wring or twist the bra to remove water. Checkpoint: the water runs clear and the bra still holds its cup shape.
- 4. Press water out in a towel: Lay the bra flat on a clean, dry towel, fold the towel over it and press down gently. This removes most of the water without distorting the wire or cups. Common mistake: squeezing the cups, which can crease moulded styles and bend the wire.
- 5. Dry flat or hang by the centre gore: Air dry the bra flat on a towel, reshaping the cups by hand, or hang it by the centre gore (the small piece between the cups). Keep it out of direct sun and away from radiators or heaters. Checkpoint: the bra is completely dry before you wear or store it, especially the band and wire casing.
- 6. Store so the cups keep their shape: Store bras flat in a drawer with the cups nested inside each other, or hang them by the band. Avoid folding one cup inside the other, which can crease the wire and stretch the band. Common mistake: cramming bras into a tight drawer, which bends wires and flattens cups over time.
- 7. Rotate and rest your bras: Give each bra a day off between wears so the elastic can recover. Rotating three or four bras means each one is washed less often and lasts longer. Next step: wash after every two to three wears, or sooner if you have been sweating.
Underwire styles and what their construction means for care
- Lace Underwire Bra: Half-cup cups with supportive underwire, delicate lace and sheer tulle, adjustable straps and a semi-sheer finish. The lace and tulle are delicate, so avoid rough agitation and always use a mesh bag or hand wash to protect the fabric and keep the wire seated.
- Cloudfit Strapless Underwire Bra: Strapless underwire bra with structured cups, silicone grip lining along the band and a smooth, seamless finish. The silicone grip can lose tackiness if it is exposed to hot water, fabric softener or dryer heat, so cool hand washing and air drying keep it working.





